
Augmented Reality in Fashion
Augmented Reality enhances the physical world by blending virtual elements with it. The cameras and sensors in your smartphone or tablet will detect the surroundings and superimpose the model.
When you go into the photoshoot you can switch between using the in-game backgrounds and using the AR feature to create your own backgrounds. The in-game backgrounds are fantastic and there are a large variety of locations with some having moving elements, but if you want your photo to be individual and standout you can switch you scene to AR and take a photo in a location no one else has, whether that is your living room or a beach in Barbados, the world is your oyster. But this isn't the only benefit of using AR... When you have placed the model in your environment you aren't limited in the angle of the photo you take, and as we all know angles are important to get a perfect photo!
The AR feature in our game allows you to create personalized and unique photos of your model and outfit that you can't get in any other fashion game. The customization of the photos will make your photo stand out when sharing it amongst the FashionAR community and this can lead to rewards within the game. It can also help others to learn about photography, fashion trends, design and colour theory in a fun and interactive manor.
The Augmented Reality feature gives players endless creative freedom.

